Give it Some Thought: Choose to Listen

Give it Some Thought: Choose to Listen

It is easy to get angry with those who criticize you. But it is better to listen and to consider what they have to say. If the criticism is completely misdirected and unfounded, then you can simply let it go. Yet often it can be valuable and productive to objectively consider what your critics are thinking.

The worst response to criticism is to become angry, insulted and defensive. For by doing so, you actually give more power and credibility to that criticism.

Instead, listen carefully and appreciatively to what your critics have to say. Even if the criticism is decidedly negative, somewhere there are positive insights that you can gain from it.

Don’t let your ego prevent you from learning something valuable. Being receptive to criticism strengthens your confidence and can improve your competence. Choose to know and understand what others think of you. Instead of getting angry and defensive over the words of others, choose to listen, consider and grow stronger because of them.

Give it Some Thought is a weekly inspirational message created by Ronald M. Turner, CME, former Vice President of Sales & Marketing Executives International. For more information about improving your sales and marketing performance please visit SMEI.

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Give it Some Thought: Capture the Value

Give it Some Thought: Capture the Value

What can you do with this day that will create real and lasting value? There are countless possibilities. You could select something that has been holding you back and work your way permanently beyond it. You could gently, sincerely open your heart and strengthen a relationship with someone you love.

You can offer a helping hand to those around you and make your world a more positive and hopeful place. Or you can take real and determined steps in the direction of your most treasured dream.

There’s a great idea living in your mind that you could begin making into a reality today. There are things that you can learn and things that you can teach.

There is much potential value in this day. When you make good and productive use of its moments, that value will stay with you long after the day has passed.

Right now is your one opportunity to capture, to keep and to expand the incredible value that today offers. Choose to make the most of it.

Give it Some Thought is a weekly inspirational message created by Ronald M. Turner, CME, former Vice President of Sales & Marketing Executives International. For more information about improving your sales and marketing performance please visit SMEI.

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Give it Some Thought: Act Confident to Be Confident

Give it Some Thought: Act Confident to Be Confident

No one is ever assured of success. Every undertaking carries with it some risk. Yet even though there is no assurance of success, some people are confident enough to get started. Some of those are confident enough to keep going in the face of obstacles and disappointments. And some of those are confident enough to persist until the success is actually achieved.

Where does confidence come from? It comes from experience. Being confident comes as a result of acting confident. What would you do today if you were confident of success? Do it. What first step would you take? Take it. How would you sit, how would you walk, how would you greet other people, how would you act if you were confident of success? Act that way and the confidence will come.

Yes, confidence takes a little blind faith at first. Soon enough, however, that confidence becomes real, supported and confirmed by actual experience. Act confident and you’ll begin to be confident. Be confident and you’ll have what it takes to bring your goals into reality.

Give it Some Thought is a weekly inspirational message created by Ronald M. Turner, CME, former Vice President of Sales & Marketing Executives International. For more information about improving your sales and marketing performance please visit SMEI.

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Achieving Peak Performance Through Effective Goal Setting

Achieving Peak Performance Through Effective Goal Setting

Research shows that goals that are written are 80% more likely to be accomplished. Before we can set effective goals that are meaningful and motivating, we need to be in the proper mindset.

A peak performance mindset begins with changing your limiting beliefs into liberating beliefs. Research shows that 80% of our success comes from our mindset and 20% from our skills. Given that statistic, it is imperative that we understand some of the hurdles that stand in our way of that success.  The National Science Foundation has found that we have 60,000 thoughts each day, with 48,000 of them being negative. So, the negative mindset is paralyzing our ability to reach our goals day in and day out.

The question is, how do we overcome these negative thoughts to break through and reach our goals?   Author, Shawn Achor, outlines in his book, Before Happiness, that people with a happy mindset are 23% more energetic, 31% more productive, 300% more creative and sell 38% more!  For those of us who are in sales, and we all are in some way, this is great news.

In addition to finding ways to get into a happy mindset, we need to get into a growth mindset.  Dr. Carol Dweck, the leading authority on growth mindset, “the only thing that separates people who succeed from those who don’t is whether or not they have a growth mindset.” Therefore, you don’t want to get stuck in a rigid and repetitive mindset that keeps inhibiting your potential for success.  Those with a growth mindset are typically open to learning, embrace challenges, see efforts as a way to success and persist in the face of adversity, all of which are essential to reaching peak performance goals.

Since “goals are the pathway to your destination,” there are four steps to goal achievement.

  1. Visualize your goals. When you can visualize your goals, with a wall of dreams or vision board, your ability to define and reach those goals becomes infinitely more achievable.
  2. Write down your goals! – Goals that are written are 97% more achievable!
  3. Reflect \ After Action Report – Reflection, especially with a coach or mentor, is key in setting effective goals. Reflecting on why you are achieving allows you to understand the steps taken to achieve, while also reflecting on the reasons why you failed to achieve is key in learning the why behind the actions that lead to coming up short. In the business setting, you can use After Action Reports to reflect on the successes and failures in your business goals.
  4. Define the purpose for your goals. “The bigger the why the bigger the try.”  I usually recommend a personal brand statement, a family motto, or what you would want written on your tombstone.  As a proud husband and father of three boys, my personal purpose statement is “thank you, you showed us how to have fun, live life, love unconditionally and be respectful.”  For my business, G3 Development Group’s purpose is “planting seeds of emergence” in every customer interaction we have.  Meaning, everything we work on together will continue to emerge and bring value in time.

Finally, in the goal setting worksheet that I can send to you (emerge@g3developmentgroup.com), there is a space for you to list your talents (Gallup Strengthsfinder), so that you are always becoming the best version of yourself, there’s a place to paste your vision board, and there is a signature box.  Since everything that has serious consequences in life requires a signature, your goals should also. This is your way of taking ownership to your goal!

So wake up tomorrow, smile, embrace the challenges ahead of you with enthusiasm and reap the benefits of success!  You’ve got this!

For more information on how to achieve success visit our website.

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Give it Some Thought: A New Now is Arriving with Every Tick of the Clock

Give it Some Thought: A New Now is Arriving with Every Tick of the Clock

Give it some thought. There are things you will soon know that you’ve never yet considered. There are places you will soon go that you now do not even know are there.

How foolish it would be to ever give up hope or to turn loose of your dreams. For every moment that comes to you arrives with a fresh new load of possibilities.

What now seems to be impossible will be commonplace one day. The very endeavor where you face the most stubborn obstacles may well turn out to be the source of your greatest triumphs.

Those who expect the best of what’s to come, have a way of finding it. In all the possibilities that are now being born there’s surely one that’s just right for you.

Lovingly greet each moment as it comes. For in that moment are new opportunities for you to grow, to experience, to live fully and to move positively forward.

A new now is arriving with every tick of the clock. Jump in and make it the best one yet.

Give it Some Thought is a weekly inspirational message created by Ronald M. Turner, CME, former Vice President of Sales & Marketing Executives International. For more information about improving your sales and marketing performance please visit SMEI.

What Does “Starbucks” Mean to Howard Schultz?

What Does “Starbucks” Mean to Howard Schultz?

Starbucks has almost become a synonym of coffee. Howard Schultz not only built an admirable company but also paved the ground for coffee culture inspired by timeless values. Each alphabet of the word STARBUCKS mean a great deal to Howard Schultz, the visionary entrepreneur, who built the organization from scratch. Through his Successful book “Onward” and in the Spirit of sharing Knowledge he tells us a Unique story of Coffee Brand in his own words involving Tenacity, Resilience, and Accomplishment.

S – Success

  • If not checked, success has a way of covering up small failures, and when many of us at Starbucks became swept up in the company’s success, it had unintended effects. We ignored, or maybe we just failed to notice, shortcomings.

T – Tenacity

  • I believed that Starbucks had an enormous potential to return to greatness, that the company had yet to be as good as it was going to be. I believed in the power of the brand, in our founding mission, and most of all, in our people.

A – Accomplishment

  • I’ve come to think that I am at my best as a leader when Starbucks is being challenged or fighting for survival. I’m comfortable with, and in a way, enjoy the rugged, steep ascent. That is my nature. And while I would not want to constantly battle against the odds, the raw feeling of accomplishing something that others did not think possible, or leading people beyond where they thought they could go, is extremely gratifying.

R – Resilience

  • One reason I believed that the Starbucks brand would be resilient was because our founding values still resonated, perhaps now more than ever as anxiety and distrust seeped into the popular zeitgeist, and not just in the United States. In addition to our values, Starbucks’ core product would also continue to be relevant. Coffee will never lose its romance. It will always bring people together and be part of conversations in every language, even as the conversations change. Coffee will forever connect.

B – Brand

  • Our ongoing challenge is to creatively nurture coffee’s essence, keeping it personal despite our size. I do not want Starbucks to be defined solely by its thousands of stores or millions of customers. More than our scale, the brand can and should be defined by the quality of its coffee as well as its value. Community. Connection. Respect. Dignity. Humor. Humanity. Accountability. It is our mission to make sure the world sees us through those lenses.

U – Uniqueness

  • Unlike other retailers that sold coffee, the equity of Starbucks’ brand was steeped in the unique experience customers have from the moment they walk into a store. The aroma. The sense of community. The familial relationships customers establish with their local baristas. And the pride they feel knowing that their purchases support our high standards and socially responsible partners. Reinvigorating the Starbucks Experience could provide the meaningful differentiation that would separate us from competitors.

C – Coffee

  • Roasting coffee beans is a delicate process requiring a thoughtful, exacting balancing act of time and temperature. Any coffee producer that truly cares about quality has a toasting philosophy, and at Starbucks our philosophy is to roast every bean to its peak of flavor in a manner that extracts its maximum potential. This means Starbucks roasts beans for longer than most commercial roasters for a so-called Full City roasts that pulls out the beans’ honest richness, flavor, and acidity, or brightness. Our professional roasters are constantly refining our roasting process. Over the years, they have customized our machines and developed proprietary software to help control and replicate their techniques. We take tremendous pride in knowing that no one in the coffee business has more control over the roasting process than Starbucks. Like roasting, blending specialty coffee is also an art form, and our blenders’ culinary talents are akin to those of master chefs. Most coffee companies mix different types of beans together as a way to mask inferior coffee, but Starbucks has always used blending as an opportunity to elevate coffees from parts of the world. Sometimes, in order to capture each bean’s peak flavor, we won’t even roast different beans together; only after roasting do we combine them. And when beans from multiple regions are blended just right, they create a unique symphony of flavor that does not exist by itself.

K – Knowledge

  • Entrepreneurs are builders, and the lens through which I view Starbucks and the marketplace is somewhat different from what it would be if I were a professionally schooled manager. Such a lens has, however, its strengths and weaknesses. On the plus side, founders know every brick in the foundation. We know what inspired the company and what was required to create it. That knowledge, that history brings with it a high level of passion to do whatever it takes to succeed, as well as intuition about what is right and what is wrong. But sometimes we are too close to a situation. Entrepreneurs can be blinded by emotion, by our love of what we have built, unable to see it fresh and with the eyes of a more objective outside.

S – Spirit

  • If the barista only goes through the motions, if he or she does not care and produces an inferior espresso that is too weak or too bitter, then Starbucks has lost the essence of what we set out to do 40 years ago: inspire the human spirit.

To learn more about how SMEI can help you with marketing visit www.smei.org